Cash Flow 101

Welcome to this brief tutorial on Cash Flow Engineering (CFE), Cash Flow 101.  You'll be led through a sequence of 4 pages that describe the concepts behind CFE, and how you can begin to put them to use immediately.

CFE is based on three management tools that, together, create a powerful tool for generating and maintaining consistent, predictable and sustainable cash flow.  These tools are:

  • The 7 Key Numbers that drive all revenue and cash flow;
  • The 8 Pillars that form the most solid foundation on which to build your business;
  • The 6 Success Factors that every successful business employs - and that you can too.

The next few pages will describe each of these tools in detail and show you how to begin using each in your own business.